Our Concept


Vegan skincare means that there are no animal derived products in the formulation. As vegans and animal lovers ourself we do not only want something that is gentle for our skin, but also gentle to the animals and the environment.

Power of nature

We design our products to create the best possible condition for healthy skin. To do this we use the power of nature while selecting ingredients that are mild, effective and vegan.

Key ingredients include:

  • Birch tree sap(Betula Alba Juice): hydrates your skin.
  • Elderflower oil (Sambucus Nigra Oil): moisturizes your skin and creates our signature Fläder scent.
  • Cherry blossom extract (Prunus Yedoensis Leaf Extract): smoothes and brightens your complexion.
  • Rice oil (Rice Oil Glycereth-8 Esters) nourishes your skin.

Suitable for sensitive skin

We want our skincare products to be as simple and natural as possible and have excluded many common allergens.

All our products are free from:

  • Animal derived ingredients (suitable for vegans)
  • Colorings
  • Synthetic fragrances
  • Alcohols
  • Parabens
  • Mineral oils
  • Nut derived ingredients


Our greatest inspiration for our products comes from the nature of our home countries. We are fascinated by the native flowers, trees and animals there.

Both Japan and Sweden are very influenced by their rich heritage, myths and traditional art. They are also very good at using these historical elements in new and modern ways.

We have taken this to heart when creating FLÄDER. We choose ingredients with historical significant for both countries but in modern formulations. With our different backgrounds we can deliver the best that both countries has to offer.